Background
In response to the growing opioid crisis, we identified a critical need for a digital solution to support harm reduction initiatives. Our team set out to design an app that would serve as a comprehensive resource library and information search tool for opioid users, aiming to facilitate healthier living choices.
Research Goal
- Identify and define the core value proposition for opioid users.
- Integrate real-world insights from stakeholders into the app's functionality.
- Develop a user-centered UXUI through iterative testing and improvement.
Outcome
Berry Community-based Resource Hub without Stigma
Through three rounds of evaluative research and iterative design, we successfully designed a fully-fledged app from scratch.